Start with the restaurant.
We listen first. The collection should carry the restaurant’s voice, not cover it with ours.
About Scrapple
We help restaurants tell their story beyond the table.
Scrapple makes merchandise, shares the places behind it, and gives people another way to support the restaurants they care about.
A restaurant can hold a whole neighborhood together.
The food matters. So do the people, the room, the regulars, the rituals, and the stories that build up over years. Those details are what make a restaurant feel like a place you belong to.
Scrapple turns that identity into thoughtful merchandise and an editorial around the restaurant. Something people can wear, collect, share, and use to bring someone new through the door.
We also take on the work that many restaurant teams do not have time to manage: creative direction, production, storefront, fulfillment, customer care, and reporting.
What we believe
Restaurant merchandise should feel less like a souvenir and more like a piece of the place.
How we work
Make something people keep.
Good materials, useful objects, and designs that still feel right after the drop is over.
Handle the hard parts.
We can fund selected drops or work as the production partner behind the restaurant’s own program.